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Whitepaper: Donating to Open Source Projects with Advertiser-funded
Micropayments
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Abstract
This short whitepaper discusses the use of the Pico-Pay micropayments gateway as a method for Open Source developers and development projects to offer a viable, friction-free donation mechanism to supporters.
Introduction
Free and Open Source software has seen a dramatic increase in popularity
in the last few years, and projects and communities which develop the
software underpinning Open Source's success have flourished.
Funding
As Open Source software has no licence fees attached, projects and
individuals which develop Open Source software need alternative mechanisms
to help fund on-going development.
There are plenty of users of quality Open Source software who would be
happy to donate money to their favourite project(s). Some projects are
able to offer credit-card payment facilities to those interested in
donating, but this has a number of negatives.
Firstly, due to credit-card transaction costs, its not possible for users
to donate only a few dollars. Secondly, many users dislike providing their
credit card details across the Internet. Thirdly, many who would otherwise
be happy to donate, would prefer to do so anonymously.
This is where we believe we can offer a viable solution.
The system we propose to provide these capabilities is called Pico-Pay.
It's a technology we have constructed which performs the following
functions:
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It allows Open Source project developers to introduce a donation (or
'tipping jar') mechanism for collecting very small payments (in the order
of tens-of-cents,) which would not otherwise be feasible within current
banking or credit card frameworks.
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It allows users of Open Source projects to donate money to the
project/developers, thus recompensing them for their valued work, but
without having to actually pay anything themselves.
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It allows this transaction to occur in a totally anonymous manner.
Pico-Pay achieves these functions by providing a web-hosted gateway,
operated from a web-browser, which facilitates donation payments. It
co-ordinates the funding of these payments through advertising revenues.
Users of Open Source software, upon electing to donate a pre-determined
amount of money to a project are re-directed to a Pico-Pay gateway form,
whereupon they are shown links to funding advertiser sites. These links
will be arranged and shown through a category-match system, so that the
consumers are shown links of much higher interest-correlation, and
advertisers are afforded consumers who are far more likely to be
interested in the advertiser's wares. The micropayment gateway will offer
the list of links to the users in an equitably random manner, favouring no
one advertiser over an other.
Beside each advertiser link is displayed an offer-price as well as a
stay-duration. The user needs to select and click on enough advertiser
sites to accumulate enough credits to cover the donation payment price, as
requested by the Open Source project developers.
The advertisers gain in this model, as they get to specify both the
payment they will contribute towards the transaction, as well as minimum
amount of time that the consumer needs to stay at their site.
Using Pico-Pay
We relate the following process by which Open Source projects or
developers, can begin to use the Pico-Pay technology.
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Firstly, you need to have an Open Source project which people are
happily using, and likely to feel pre-disposed to donating towards your
efforts.
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You need to have an existing publicly available web-site.
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You need to sign up for an account with Pico-Pay. Accounts are easy to
create, and are totally free. Visit http://www.pico-pay.com/ for more
information.
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You will need to add information about your Project (which is called
the Content) into Pico-Pay. You must provide the following information:
the name of your Project (Content Name), the web-site location (i.e. URL)
of where you should place a 'Thank you for donating to this project'
web-page, and the category in which your Project falls under (for example,
Computer - Business,) and finally, the donation price (how much you want
to get paid prior to the user being re-directed to the URL you have
supplied as the 'Thank You' page.)
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The Pico-Pay system will then produce a link which you will need to
paste back into your own web pages. You can indicate to users visiting
your web-site that if they click on the link, and follow the instructions,
they will be able to generate the donation you need to assist you in
ongoing work on your Open Source project.
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You will need to provide Pico-Pay with enough banking information so
that once a month, pending a minimum of US$50 transaction account balance,
we can pay you your accumulated donations.
Advantages
The immediate advantages of this model are as follows:
From the Open Source project developers' perspective, there is now a way
in which small but useful donations can be sought and received for their
ongoing efforts.
As the donator does not have to actually pay for anything per-se, the
likelihood of them donating to the Project is greatly increased.
Further, as the donator does not have to provide any personal or
identifying information whatsoever during this transaction (they remain
totally anonymous as individuals,) the likelihood of them donating is
further increased.
As the viability of click-through advertising is substantially enhanced
through the Pico-Pay minimum-stay model, it is envisaged that this will
legitemise online advertising for many businesses, and attract an increase
in overall advertising spend within this space over the coming years. This
is good for the health of the Internet, helping usher more money into the
online world, and hopefully into many Open Source projects.
Conclusion
We hope that through the adoption of this style of micropayments
technology throughout the Internet, Open Source projects can increase
their long-term viability and economic sustainability, provide more
donation payment options to users, and more effective advertising for the
marketing community.
The Pico-Pay project is located at: http://www.pico-pay.com/
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